Now that we're just barely over 3 weeks away from the Season 6 premiere of Mad Men, it's about time I start naggingreminding my dear readers to watch one of the best (and my personal favorite) shows on television. Let's start today, with the just-released Season 6 poster with a very cool backstory:
But as the show prepared for its new season, which begins April 7, its creator, Matthew Weiner, inspired by a childhood memory of lush, painterly illustrations on T.W.A. flight menus, decided to turn back the promotional clock. He pored over commercial illustration books from the 1960s and ’70s and sent images to the show’s marketing team, which couldn’t quite recreate the look he was after.
“Finally,” he said, “they just looked up the person who had done all these drawings that I really loved, and they said: ‘Hey, we’ve got the guy who did them. And he’s still working. His name is Brian Sanders.’ ”
“Finally,” he said, “they just looked up the person who had done all these drawings that I really loved, and they said: ‘Hey, we’ve got the guy who did them. And he’s still working. His name is Brian Sanders.’ ”
Which explains how a 75-year-old illustrator living outside of Cambridge, England — highly regarded in his own country but little known in the United States — came to create the image that beginning this week will be emblazoned on buses, billboards, magazine pages, websites and TV. The ad, depicting Don Draper, the show’s lead character, in a vertiginous pose on a New York City street corner that seems to be collapsing on him like the decade he is living in, looks as if it has time-traveled from the pages of an old copy of Reader’s Digest.
“What it did was take me right back, about 50 years,” said Mr. Sanders, who added that he was familiar enough with “Mad Men” to be in a bit of disbelief when the show came calling for his drawing board and brushes. The impressionistic image he created uses a scumbled acrylic technique that in its jazzy, textured effects instantly conjures 1960s illustration.
via The New York Times, full article here.
So we have 2 Don's: one holding a woman's (Megan's?) hand, the other a briefcase. One heading the right way down the "One Way" Madison Avenue, the other fleeing from it, where police cars lurk in the back. Dang it Weiner, what does it mean?!
Hurry up, April 7th.
I love Mad Men and having been on the edge of my seat waiting for season 6. Thanks for sharing all that interesting information about the new ad art work - I love what they did!
ReplyDeleteSo looking forward to the new season! I didn't know the story behind the poster so thanks for sharing it. I love all the mystery woven into it - so very luck the show itself!
ReplyDeleteCouldn't agree more! So much detail in every little thing, one of the reasons I love the show so much.
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